BLACK FRIDAY SALE

BLACK FRIDAY SALE NOW ON

Save 20-40% Storewide, excludes some Bellroy.

With these deals and new season styles, there's never been a better time to shop Performance-Driven Style.

Airventure Tailored Short

BLACK FRIDAY SALE – SAVE 20%
SHOP NOW

Airventure Drawstring Short

BLACK FRIDAY SALE – SAVE 25%
SHOP NOW

Waxed Cotton Zip Shacket

BLACK FRIDAY SALE – SAVE 25%
SHOP NOW

Asty Performance Tee

BLACK FRIDAY SALE – SAVE 20%
SHOP NOW

Superfine Merino Boxers and Briefs

BLACK FRIDAY SALE – SAVE 30%
SHOP NOW

Asty Performance Tee

BLACK FRIDAY SALE – SAVE 20%
SHOP NOW

12gg Brushed Merino Funnel Neck

BLACK FRIDAY SALE – SAVE 40%
SHOP NOW

Hats andsCaps

BLACK FRIDAY SALE – SAVE 30%
SHOP NOW

Airventure Cap Sleeve Dress

BLACK FRIDAY SALE – SAVE 25%
SHOP NOW

IT PAYS TO BE AN ALCHEMY CLUB MEMBER

Enjoy Buy One, Get One Free Merino Essentials and 50% off Essential Insulation. Make sure you're logged in to your Alchemy account to get special pricing.

MERINO OFFER

BUY ONE, GET ONE FREE*

Add two of the same style in any colour or size to your cart, and the discount will apply automatically at checkout.
MULTI BUY NOW
INSULATION ESSENTIALS

50% OFF*

Versatile insulation pieces for any occasion — light enough for layering and stylish enough for city wear.
EXPLORE NOW

FIND A STORE NEAR YOU

Come see us in Auckland, Wellington, Mt Maunganui, Napier, Christchurch, Dunedin, Queenstown, and Wanaka.